Retail & eCommerce Australia Daily

Staging: Retail & eCommerce Briefing: Jan 24 - Australia (2 stories)

Saturday, 24 Jan 2026

Here is your Daily summary for Retail & eCommerce across Australia for Sat 24th January 2026

Procter & Gamble is making waves in the luxury market with the launch of silk-infused diapers in China, a move aimed at driving innovation and enhancing product appeal. CEO Shailesh Jejurikar emphasizes that this strategy is crucial for delivering results in a competitive landscape, highlighting a shift towards premium offerings in everyday products.

In New Zealand, Foodstuffs has appointed a new chief customer officer, bringing in a seasoned executive from Flybuys. With over 20 years of experience in product and customer experience, this strategic hire aims to enhance customer engagement and drive growth, reflecting the increasing importance of customer-centric strategies in retail.

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